Felicitas Morhart is Full Professor of Marketing at the University of Lausanne since 2014 and Vice-Dean of the Faculty of the Business School since 2019. Her research focuses on how market-oriented companies can create meaning and contribute to the well-being of their various stakeholders (mainly customers, employees, managers, and society). Her central work is at the intersection of marketing and leadership, such as her work on behavioral branding, brand-oriented employee leadership, personal branding, and brand authenticity. Her latest teaching and research focuses on luxury marketing. In 2020, she published the edited book "Research Handbook of Luxury Branding (Edward Elgar Publishing). In the same year, she founded the Swiss Center of Luxury Research at HEC Lausanne, where she also teaches the master course "Luxury Marketing".
Her research has been published in top national and international journals. She also advises and trains managers mainly in the luxury and premium industries (mainly financial, automotive and hospitality) on the topic of transformational change. In 2013, Felicitas Morhart was named one of the "Top 40 under 40" by the business magazine Bilanz for her influence in the Swiss business world. In July 2019, she was also named one of the top 100 successful women in Switzerland by the Swiss magazine "Women in Business".
At the Institute of Management Development (IMD) in Switzerland, Stéphane J.G. Girod is Professor of Strategy and Organizational Innovation. His research, teaching and consulting interests focus on business agility transformation at the strategy, organizational and leadership levels. His latest book “Resetting Management" ( Kogan Page) is a finalist for the Business Book Awards 2022.
Professor Girod specializes in luxury management where he increasingly directs his research into sustainability strategy. He directs the annual Reinventing Luxury Lab and co-directs Digital Execution. In custom programs, he designs programs for multiple clients in consumer goods and services industries.
Professor Girod’s research has appeared in leading journals such as Harvard Business Review, Organization Science and Strategic Management Journal. He has published multiple articles on innovation and disruption in luxury in China Daily, Womens’ Wear Daily, Luxury Society, HandelZeitung, and Bilan Luxe. He earned his PhD at the University of Oxford and speaks seven languages.
Holder of a Ph.D. from HEC Paris, Jean-Philippe Bonardi is a full professor of strategic management at the Faculty of HEC at the University of Lausanne. He also served as dean of this faculty from 2015 to 2021, during which time he contributed to the achievement of the first EQUIS certification.
Jean-Philippe Bonardi has also taught at the Richard Ivey School of Business at the University of Western Ontario and at the University of New South Wales (UNSW). He is also one of the founders of the E4S Center ('Enterprise for Society'), which aims to inspire and facilitate the transition towards a resilient, sustainable, and inclusive economy.
Margot brings over 15 years of expertise in combatting illicit trade and counterfeiting. As an early member of the OECD Taskforce on Charting Illicit Trade, she has been at the forefront of initiatives co-developed alongside international organizations such as INTERPOL and WCO.
Not just limited to countering illicit trades, Margot has a proven track record in establishing and scaling start-ups. Steering operational activities in a MedTech startup has also allowed her to acquire a deep understanding of regulatory and quality mandates. Over the years, she has established herself as a subject matter expert in traceability and product data integrity with deep insights on Sustainable Business Management.
Hans Schwab co-founded numerous ventures, with a focus over the past two decades on developing platforms that empower people to make better, safer product choices. Before co-founding OriginAll, he was the Chief Information Officer of a publicly traded Swiss cybersecurity company. Earlier in his career he spent 10 years in various management positions with the World Economic Forum in Geneva, Switzerland, including as a Member of their Executive Board and seven years in senior management positions with a Swiss multinational company in the security industry.
Hans was an early member of the OECD Task Force on Charting illicit trade and from 2014 to 2016 he was a member of the World Economic Forum’s Global Agenda Council on Human Rights and a member of the World Economic Forum’s Meta-Council on the The Illicit Economy.
Pioneering Transparency Through Technology in the Luxury Sector
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